CARE International is leading an aggressive, rapid response to damage caused by Cyclone Ivan which struck the East Coast of Madagascar with torrential rains and winds of up to 70 mph.

Early estimates are that up to 150,000 persons have been directly affected. CARE is spear-heading the distribution of food and shelter supplies, initially, for up to 50,000 people.

CARE is coordinating a continuing rapid assessment of the impact of the cyclone and is quickly responding to the needs of the population as they are identified..

Over next couple of weeks, CARE will focus 8,000-10,000 households, covering 40,000 to 50,000 people, who have been identified in districts of Soanierana Ivango, Fenerive-est, and Vavatenina.

CARE will distribute plastic sheeting provide by the U.S. Office of Foreign Disaster Assistance. CARE will also distribute U.S. food aid, including rice, beans and oil.

CARE will also focus on reopening damaged roads through its food for work program in order to facilitate distribution of relief supplies. CARE is focusing on shelter and food, while other NGOs are providing health care and water and sanitation relief.

There are more victims to be identified. CARE will respond to these individuals as they become known through a very rapid assessment.

Once emergency needs are met, CARE will expand the scope of relief activities to cover more people and provide agricultural relief, seeds and tools, and assist with rehabilitation activities - focusing on poor and marginalized persons.

Media Contacts: Kenneth Walker at + 27 11 234 1221 / Walker@caresa.co.za